I admit – I am obsessed.
I am obsessed with numbers and it drives me crazy sometimes. PageViews, Visitors, Subscribers, Email Subscribers. Followers…
Good thing? I know about my obsession and I try my best to handle it. Even though I sometimes look a few times a day at my WP app on my iPhone to track my stats!
I would love to start this post by saying that I just love blogging and all I care is to post. But. Quite frankly, that is not entirely true. I blog because I love it, but I also blog for others. If no one would read my posts, why I would I do this? Right, makes no sense. So in a way if I want to grow as a blogger I also want my blog to grow and growing means numbers.
and… there are tons of numbers to compare and I take of course the ones that suit and where I see the most increase.
In addition, I realized now that number is not equal number, that statistic is not equal to another statistic. Actually, it’s kind of complicated and mind knotting.
Which statistics and numbers do we have?
This is the most popular and most known “number”. I remember throwing parties when we reached 500 (YEAH) then 1000 (super YEAH) and so on. Of course when I moved to WordPress and lost all my GFC Follower I was devastated Now I know I shouldn’t have cared… When I was still on Blogger, GFC Followers were all I looked at, and which I used as a comparison to other blogs!
Also an easy to compare statistic. But .. this is a highly fluid number and can change a lot from day-to-day. But after moving to WP , this became initially the number I cared about most!
I think this is basically the most important rating. But how to track them? When I was on Blogger, I used the stats in the Dashboard and … I was most of the times happy. I liked my Pageviews and thought I would be in a good place. However, whenever I compared them to Google Analytics they were so different and GA was always much lower.
Now, that I’m on WordPress I only look at GA and I hope those numbers are fairly accurate.
Oh yes!!! How I LOVE comments!!!! And of course the more the better. However, I realized that those numbers are highly(!!) dependent on how many blogs I can visit and leave a comment myself. So, the last 2 weeks I was so insanely busy that I had no time to visit lots of other blogs, the number of comments went down a bit. That means, even though you might have a small blog (in GFC standards) you might get tons of comments because you are an active member on the community!
Alexa rates a website based on the daily pageviews and the backlinks a site has. So it takes a combined approached and then rates website. The higher the values of your blog, the smaller the Rating. It gives a Global Rating and an US based Rating. I know that Publishers like Alexa to value blogs.
How do all those numbers add to combined site analysis?
Here comes the big deal, something I only now realized. I thought all those numbers should at least relate and be in the same range. So, 4000 GFC Followers should have 4 times more Pageviews than a Blog with 100 Followers or RSS Feed Subscribers, right?
Oh no, and that’s where I was so wrong! Those numbers do not relate at all!
And I’m now taking The Bookworms as an example, you can look up all those numbers for any blog you want to compare yourself to!
We only have 1200 RSS FeedSubscribers and quite frankly? This number makes me sad, so I do not look at it anymore. I try to only look at numbers that make me happy! Because when I look at my daily Pageviews I see that we actually do really good! Much better than I thought we would do with “only” 1200 RSS Subscribers. If I compare the Bookworms with Blogs that have much more RSS Feed Subscribers, we totally have similar Pageviews. Basically, you cannot relate from RSS Subscribers to actual Pageviews.
Even more, when I look at our Alexa Rating we rate 240.00 Globally and 110.00 0 US and those are really good rankings for a niche Blog!! As a comparison Smart, Bitches, Trashy Books (who are the Queen of Book Blogger) have an Alexa Rating of 160.00 globally and 34.000 US.
Is your mind swirling now?
Mine is… Talking about statistics and numbers always makes me anxious. I want to do good and I want to create and build a successful blog. Of course feedback from Readers has a real big impact on this, but hard numbers is what tells me if we move forward or backwards.
So, while I’d love to say I just blog for the sake of blogging – I would lie. I blog because I want to build an audience, I want us to be read. And even though those numbers are the real value to see about our progress and our rating I try to be a little more relaxed about this.
And , I truly try!
Like, I do not stress over those RSS numbers anymore! Yeah Me! Also, I am thankfully over the loss of the 1900 GFC Followers we had before moving to WP! Yeah Me! I focus on those numbers that make me happy, because I won’t be able to stay away from statistics. But, I also grew. I know there are times where Page Views are lower and I won’t stress out over it anymore, because I know it’s a highly fluent and changeable statistic..
So, now that I admitted being horribly obsessed with numbers and statistic.
What about you? Do you care? What do you look at, GFC, Pageviews, ..? What do you use to look at your statistics, did you also realized these discrepancies in statistics when looking at them with different tools?
Talk to me!!! I’d love to hear if there are some people like me out there, but I’d also love to hear about bloggers that are mor relayed and do not stress like me about these things!